Course Details - MKT 3103
Section 01- Consumer Behavior
|
| Term: |
FA-19 |
| Instructor(s): |
Mr. Jaime Encinas |
| Schedule: |
TR 1:00 pm to
2:15 pm -- BOR
001
|
| Maximum Enrollment: |
25 |
| Current Enrollment: |
18 |
| Distribution Area(s): |
|
| Lab Fee: |
NA |
Description: A study of the influences which affects consumers' decision making, including demographic and situational factors, social influences, psychological processes, information processing, and various mediating factors.
Instructor Notes:
|
|
|